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BIBS X Moomin: A Collaboration Between Two Beloved Nordic Icons

Because childhood should be a bit magical

What happens when a design-driven baby brand, loved by families around the world, meets the most iconic characters in Nordic fairytale history? A touch of magic, plenty of charm, and a collaboration that turns everyday parenting into something to daydream about.

BIBS X Moomin has launched, marking the first-ever collaboration between these two beloved Scandinavian brands. United by a shared passion for creativity, design, and comfort, this partnership combines BIBS’ signature design and quality with the whimsical spirit of Tove Jansson’s stories. It’s a love letter to imagination, and to the little ones who bring it to life every
day.

The collection brings a touch of Moomin magic to BIBS’ most loved baby essentials, a Gift Set, the Pacifier Clip Loop, the Pacifier Box, and the iconic Colour Pacifier, each featuring unique prints inspired by the charming adventures of the Moomin characters.

A Modern Classic Meets Nordic Nostalgia

Celebrating 80 years of Moomin magic, this special collaboration brings hand-drawn illustrations to life, each one an adventure inspired by the beloved characters of Moominvalley. From the ever-curious Moomintroll to the independent Little My and the free-spirited Snufkin, every product in the BIBS x Moomin collection tells its own little story, turning bedtime, playtime, and walks into magical moments filled with imagination.

About the BIBS X Moomin Collection

This collaboration brings the beloved Moomin characters into the BIBS universe, uniting nostalgic charm with high quality and expert craftsmanship. Rooted in Nordic heritage, the collection blends safety, functionality and timeless design. A tribute to friendship, imagination, and the wonder of growing up, it celebrates creativity, kindness, and the joy of playful exploration.

The BIBS x Moomin Gift Set is a sweet bundle featuring Ivory and Sage Colour Pacifiers and an Ivory Pacifier Clip Loop, all designed with Moomin illustrations. Created to spark smiles, soothe little ones, and add a touch of magic to everyday parenting

The iconic BIBS Colour Pacifier gets a magical twist with five unique Moomin prints — Good Night, Sailing, Friends, Dancing, and Dreaming. Each tells its own whimsical story, capturing the spirit of adventure, friendship, and cozy comfort that make every day a story waiting to be written.

The Pacifier Box, a practical essential featuring Moomin, Snufkin and Lille My, is designed to keep pacifiers clean and always within arm's reach. Functional as it is charming, it also doubles as a sterilizer box for convenient microwave sterilization